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How to Sell Your MBA Career Goals to Admissions Committees

Because the decision to pursue an MBA is inextricably linked to professional goals, figuring out how to communicate your MBA career goals throughout the application process should be at the top of your priority list.

As you progress through the MBA admission stages, you will be asked various questions. Your immediate and long-term post-MBA goals and how the program you're considering will help you achieve them are two of the questions you'll almost certainly face.

Characterize your MBA goals

It would be best if you first characterized your MBA goals to be able to convey them and discuss them eloquently and persuasively. Having a realistic picture of your professional future will help you communicate better with interviewers, but it will also help you choose the correct program and business school.

In general, interview panels want you to have answers to the following questions:

  • What are your long-term and short-term professional goals?

  • Why did you decide to pursue an MBA at this point in your career?

  • Why did you choose this particular program?

  • How would you contribute to the program if you were approved?

Even if you are not explicitly requested to do so, it is worthwhile to consider how you may link your aspirations to your professional background and achievements. This will make your story more efficient, consistent, and logical, which the interview panel highly values.

Consider posing a few questions to yourself. Is an MBA necessary for my professional goals?

Even if your chosen field isn't known for hiring MBA grads, the degree might still be helpful for a variety of careers. Although a football coach may not need an MBA, the club's senior executive will significantly benefit from one.

Layout your expert plans in the essay

The essay is a portion of the MBA application process that allows you to organize and present your professional goals ultimately. Your short-term (first post-MBA job or internship) and long-term goals should be included in the paper (in at least 20 years).


Make sure your essay's goals are stated clearly. Allow the adcom to get a sense of what you need to do and where you see yourself in terms of career and industry in the short and long run.

The Economist says

B-schools prefer you to be direct and immediate. Try to explain your goals right away to establish the tone for the rest of the essay.

Why these objectives?

You'll have to link your work experience to your career goals. As it were, this is an opportunity to flesh out the objectives listed on your CV and show the adcom how you plan to achieve them.

It's difficult to explain why a specific program is ideal for you if you haven't stated your goals yet.

To give the adcom a sense of clarity and construction, you might choose the 'past, future, present' order.

Link career goals to a specific program

You'll have to explain why your selected program is the best fit for you. The simplest way to do so is to concentrate on your areas for improvement and how the business school can assist you in addressing them. Explore the curriculum thoroughly, connecting its various components (classes, clubs, case study methodologies, and so on) to your goals.

Show your enthusiasm in the interview

You must demonstrate energy and desire for your future and set reasonable goals. Furthermore, what better opportunity to accomplish this than the adcom meeting. Interviewers look for enthusiastic individuals about business school and its ability to propel them to a greater level of proficiency.

Candidates that have faith in themselves and are optimistic about their future as business gurus should be considered by AdComs.

The ability to present clear and reasonable goals will go a long way toward supporting you in gaining admission to your dream MBA program. Regardless of whether you have your expert path all mapped out in your head, you must nevertheless deal with your pitch to others. The ability to articulate your goals could distinguish between you and other applicants.

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